Product Graphics Playbook for Food Delivery

Start with Remove.bg (or Adobe Express Remove Background) to isolate the dish in under 5 seconds. Download the PNG, then open DesignLumo and feed the prompt: “Enhance this burger photo, boost saturation to match brand color #FF5733, add a subtle vignette, keep layers editable.” DesignLumo returns a PSD with separate layers for the food, background, and color overlay. Tweak the hue layer to hit a 1.2 × increase in visual contrast, then export a 1200 px JPEG compressed with TinyPNG to stay under 150 KB. Brands that remove clutter see an average 12 % lift in click‑through rates on delivery platforms.

Shadows make flat food shots look three‑dimensional. In DesignLumo, type: “Add a soft drop shadow 10 px offset, 30 % opacity, and a subtle reflective floor 5 % opacity beneath the sushi plate, keep layers separate.” The AI generates a vector shadow layer and a reflection layer you can resize instantly. Align the reflection to the plate’s base, then use Canva’s “Adjust” tool to fine‑tune opacity for a realistic look. Deploy the final PNG on Instagram Stories and track a 0.8 % increase in swipe‑up rates per A/B test using Google Optimize.

When you have 30‑plus menu items, upload them all to DesignLumo’s batch mode. First, create a Brand Kit in DesignLumo with your primary palette, typography, and logo placement rules. Then run a single prompt: “Apply brand kit to all uploaded food photos, standardize lighting to 5500 K, add the logo in the lower‑right corner, and output layered PSDs.” The AI processes the batch in ~45 seconds, delivering 30 ready‑to‑edit files. Export them as WebP via Squoosh for a 30 % faster page load, which correlates with a 5 % lift in order completion speed.

Create time‑sensitive promo graphics that pull real‑time discount data from Google Sheets. In DesignLumo, connect the sheet via the API integration, then prompt: “Generate a red ‘20 % OFF – Ends 5 PM’ badge using the discount value from cell B2, keep text editable, and place it on the top‑right of the pizza image.” The AI updates the badge automatically each day. Export a 1080 × 1080 PNG for Facebook and a 1200 × 628 JPG for Google Ads. Brands report a 15 % higher conversion when offers are auto‑refreshed versus static graphics.

Use Canva’s chart builder for raw data, then import the SVG into DesignLumo for brand‑level styling. Prompt: “Re‑color this comparison chart to match brand palette #2A9D8F, replace default fonts with Montserrat Bold, add icons for vegan, gluten‑free, and protein‑rich, keep each bar as a separate layer.” The AI separates each bar, icon, and label, allowing quick swaps for weekly specials. Export a 1200 px PNG and embed it in the UberEats storefront. Track a 0.5 % increase in add‑on purchases when the chart is present.

DesignLumo can generate a 5‑slide carousel from a single product brief. Prompt: “Create a carousel for the new ramen bowl: slide 1 – hero image with steam effect; slide 2 – ingredient callout with icons; slide 3 – nutritional facts in a table; slide 4 – limited‑time discount badge; slide 5 – QR code for pre‑order, all layers editable, brand colors #E76F51.” The AI returns a layered PSD where each slide is a group. Export each slide as a 1080 × 1080 WebP for Instagram Carousel. Brands see a 22 % rise in story swipe‑through when using AI‑generated carousel sequences.

Delivery apps require distinct image dimensions (e.g., UberEats 500 × 500, DoorDash 800 × 800, Grubhub 1200 × 1200). In DesignLumo, set up an Export Preset: “Create PNGs for 500, 800, and 1200 px, compress with TinyPNG, name files with SKU prefix.” Run the preset on a folder of 20 product PSDs; the AI batches the exports in under 30 seconds. Upload the generated assets via the respective partner portals and monitor a 1.3 × increase in platform visibility scores, which correlates with a 4 % lift in organic orders.

Use DesignLumo’s “Variant Mode” to spin three visual versions of a promo banner in one click. Prompt: “Create three banner variants for the ‘Free Dessert’ offer: Variant A – bold red background, Variant B – pastel teal with hand‑drawn icons, Variant C – dark mode with neon accents, keep CTA button text editable.” Export each as a 1200 × 628 JPG, then feed them into Google Optimize for a 14‑day split test. Brands that rotate AI‑generated variants typically see a 9 % lift in click‑through versus a static banner.

Social platforms have strict text‑to‑image ratio rules. In DesignLumo, enable the “Compliance Checker” and upload your promotional graphics. The AI flags any overlay text exceeding 20 % of image area and suggests repositioning or size reduction. Accept the suggestions, then export a zip with Instagram (1080 × 1080), Facebook (1200 × 628), and TikTok (1080 × 1920) versions, all pre‑approved. Post‑upload analytics show a 0.3 % reduction in disapproved ads and a smoother ad‑spend flow, saving roughly $250 per month in re‑submission costs.