LinkedIn Content Ideas for Authors & Writers

Use DesignLumo (https://www.designlumo.com) to generate a 5‑slide 1080x1080 carousel. Prompt the AI with your book title, genre keywords, and brand colors; export layered PSD files to fine‑tune text placement. Add a bold CTA on the final slide, then schedule the carousel via Buffer at optimal times (Tue 10 am & Thu 2 pm). Track LinkedIn analytics for carousel views and click‑through; aim for a 2‑3% CTR and a 15% follower lift within 48 hours.

Create a series of five countdown banners in DesignLumo, each showing a decreasing number of days until launch. Include your brand kit for consistent fonts and colors, and overlay the release date in a high‑contrast box. Export PNGs and upload to Hootsuite for automated daily posting. Measure engagement spikes; each banner should lift likes by ~1.5% and drive at least 200 link clicks to the pre‑order page.

Design an event flyer in DesignLumo with space for a QR code. Generate the QR code linking to Eventbrite using QRCode Monkey, then drop the PNG into the layered flyer. Add venue details, speaker photo, and a bold "RSVP Now" button. Publish as a LinkedIn image post, include alt text for accessibility, and monitor registrations; a well‑crafted flyer typically converts 8‑10% of viewers into sign‑ups.

Build a reusable review card template in DesignLumo with placeholders for star icons, a short quote, and your author photo. Connect Goodreads to Zapier, pull the latest 5‑star review, and auto‑populate the template via a Zap. Export the final PNG and post on LinkedIn with a "Thanks to our readers!" caption. Track likes and comments; high‑performing cards generate a 20% higher comment rate than plain text posts.

Use DesignLumo to craft a bold AMA announcement graphic that includes date, time, and a short prompt question. Keep the design simple: brand colors, a large sans‑serif font, and a photo of you holding a microphone. Attach the image to a LinkedIn Event, then share the event link in the post. Aim for at least 30% of viewers to comment, which historically drives a 200‑connection surge for authors.

Create a teaser image in DesignLumo that showcases two possible story outcomes (e.g., "Will the hero betray?" vs. "Will love win?"). Publish the image with a LinkedIn native poll offering the two choices. Promote the poll for 48 hours and capture at least 500 votes. Use the poll data to shape your next newsletter, and note that polls increase post reach by up to 25% when paired with eye‑catching visuals.

Generate a custom article header in DesignLumo (1200x627) featuring your book cover, a punchy tagline, and brand‑consistent colors. Upload the header to LinkedIn's article editor; data from Buffer shows articles with custom headers enjoy an 18% higher click‑through rate than text‑only posts. Add a short SEO‑rich subtitle underneath to capture keyword traffic.

Refresh your author/company page banner quarterly using DesignLumo. Prompt the AI with the current series title and upcoming release dates, then export a layered PNG that can be edited for seasonal colors. Replace the banner via the LinkedIn admin panel and monitor page follows; a fresh banner typically lifts follows by 12% in the first month.

Design a single‑slide pitch graphic in DesignLumo that lists your speaking topics, past client logos, and a bold CTA with your email. Export as PDF and attach to LinkedIn InMail messages to conference organizers. Track response rates; a well‑designed slide lifts reply rates from 5% to over 10%, directly translating into booked speaking gigs.