Language School Product Graphics Playbook

Prompt DesignLumo with a concise brief: "Modern, brand‑aligned course card for Beginner Spanish, featuring a teal accent, 2‑column layout, placeholder for price, and a photo of a bustling Madrid street scene." The AI returns a fully layered PSD/AI file. Open in DesignLumo, replace placeholder text with your actual course name, adjust the price layer, and swap the background image using the built‑in stock library. Export PNG for Instagram and PDF for print. Track CTR on each platform; schools typically see a 2.5× lift after switching from static Canva templates.

Create a 5‑slide carousel in Canva using DesignLumo‑generated base slides. First, generate a base slide in DesignLumo with a layered quote box, student photo placeholder, and brand colors. Download as PNG, then import into Canva. Use Canva’s animation preset “Slide In” for each element, add a progress bar, and link each slide to the enrollment landing page. Publish to Facebook and Instagram Stories. Measure swipe‑up rates; a well‑crafted carousel typically raises story engagement from 4% to 9%.

Start with Midjourney to generate a high‑resolution background that reflects the target culture (e.g., "vibrant lanterns for Chinese New Year, hyper‑realistic, 1920x1080"). Upscale and download. Open the image in DesignLumo, add editable text layers for course title, discount badge, and CTA button using your brand kit. Save the file as a layered PSD, then duplicate and replace the text for each language offering. Deploy banners across Google Display and Facebook. Expect a 12% higher conversion rate versus generic stock images.

In Adobe Express, choose a blank canvas (1200x800). Pull data from your LMS about course tiers (Beginner, Intermediate, Advanced) and key features (hours, live tutor, certification). Use Express’s table component, then copy the table into DesignLumo to add brand‑specific colors, icons, and hover‑state layers. Export as an interactive PDF with clickable rows linking to tier‑specific landing pages. Track PDF download-to‑enroll conversion; schools report a 3% lift after adding interactive matrix elements.

Gather skill‑gap data from a pre‑assessment survey (e.g., % of learners lacking conversational fluency). Feed a prompt to DesignLumo: "Create a radial skill‑gap chart for English, with sections for Listening, Speaking, Reading, Writing, using our brand teal and orange, placeholders for percentages." Replace placeholders with actual survey numbers, adjust label fonts, and export SVG for web use. Embed on the course page; A/B test shows a 5% increase in form completions when visualizing gaps versus plain text.

Design a side‑by‑side PDF comparison of "Group Classes vs. Private Tutoring" in Canva Pro. Use Canva’s grid layout, import icons from Flaticon, and apply your brand kit. After designing, download as a high‑resolution PDF, then open in DesignLumo to add hidden layers for localized language versions (Spanish, French, Mandarin). Save each version as a separate PDF, host on your site, and use UTM parameters to measure downloads. Typical download‑to‑lead conversion climbs from 1.2% to 2.6% with localized PDFs.

Prompt DesignLumo: "One‑page feature snapshot for Business English, includes headline, 3 bullet icons, testimonial quote, and CTA button, brand navy background, 1080x1350". The AI returns editable layers; replace bullet text with actual benefits, swap the testimonial with a verified student review, and adjust the CTA color to your conversion‑optimized orange. Export both PNG for Instagram and PDF for email. Track click‑through on the CTA; a tailored snapshot boosts click‑through from 2% to 4.8%.

Create a 15‑second micro‑video in InVideo. Start by generating a static background in DesignLumo (e.g., "abstract wave pattern in brand teal with space for headline"). Upload the PNG to InVideo, add kinetic typography for the headline, and overlay a voice‑over describing the course feature. Use InVideo’s built‑in transition presets and export as MP4. Publish to TikTok and Instagram Reels; micro‑videos of this style typically achieve a 1.8× higher completion rate than static graphics.

Generate a hero header in DesignLumo with the prompt: "Email header 600px wide for French Immersion course, bold headline, sub‑headline, button placeholder, brand purple gradient". Replace the button text with "Enroll Now" and link it to your enrollment page. Export as a web‑optimized JPEG (≤150KB). Upload to Mailchimp’s campaign builder, set the image as the header, and enable clickable alt‑text. Open rates for campaigns with custom AI‑generated headers improve by 6–9% versus default templates.