Wedding Planner Campaign Launch Checklist

Collect 5‑7 high‑resolution wedding photos, then feed a prompt into DesignLumo (e.g., “elegant pastel carousel layout for bridal portfolio”). The AI returns fully layered slides with editable text, fonts, and color palettes. Swap in client‑specific details, export each slide as PNG, and schedule as an Instagram carousel using Later. Track engagement; aim for a 3% lift in likes and saves versus static posts. This workflow cuts design time from 4 hours to 20 minutes while keeping brand consistency.

Open Canva Pro and select the 1080×1080 Instagram post template. Apply your brand kit colors, then drag a countdown timer GIF from Placeit (embed via URL). Replace placeholder copy with a limited‑time offer (“Book by June 30 for 10% off”). Export as high‑quality PNG and upload to Facebook Ads Manager. Monitor click‑through rate; target ≥2% within the first 48 hours. This method leverages Canva’s drag‑and‑drop speed while adding a dynamic urgency element.

Prompt Midjourney with “soft watercolor wedding venue background, pastel tones” to generate a unique backdrop. Download the 4K PNG, then import into DesignLumo. Add editable text layers for vendor name, service highlight, and a CTA button, plus the vendor’s logo as a separate layer. Export a print‑ready PDF for hand‑outs and a web‑optimized JPG for Instagram Stories. Track social shares; aim for 150 shares per spotlight post. This hybrid workflow produces artistically rich yet fully editable assets.

In Meta Business Suite, create a Lead Generation campaign targeting engaged couples aged 25‑35 within a 30‑mile radius of your service area. Use DesignLumo to craft a 1080×1080 ad image that includes a headline, brief value proposition, and a clear “Book a Free Consultation” button. Set a $20/day test budget, enable A/B testing on two copy variations, and integrate the instant form with Zapier to push leads into HubSpot. Aim for a cost‑per‑lead (CPL) under $10; monitor daily to pause under‑performing ad sets.

Build a Search campaign in Google Ads with the core keyword list: “full service wedding planner,” “day‑of wedding coordination,” and location modifiers. Choose Target CPA bidding with a $30 goal, and create responsive search ads using DesignLumo‑generated headline and description assets to maintain brand tone. Add sitelink extensions for portfolio, pricing, and testimonials. Track Quality Score; keep it above 7 by aligning ad copy with landing‑page keywords. Review conversion data weekly; adjust bids to maintain a ROAS of at least 4:1.

Design a vertical 1000×1500 pin in DesignLumo featuring a spring‑time color palette, overlayed text “Spring Wedding Inspiration,” and a clickable “Explore Packages” button. Upload to Pinterest Business, then schedule via Tailwind for optimal evening slots (7‑9 PM). Target women aged 25‑35 interested in wedding planning, using interest targeting (e.g., “bridal gowns,” “wedding venues”). Set a $15 daily budget and monitor Pin click‑through rate; aim for >1.5%. Use Pinterest analytics to identify top‑performing boards for future repurposing.

In ConvertKit, build a 3‑email drip triggered by the “booking confirmed” tag. Use DesignLumo to create a branded email header and a sleek referral coupon graphic. Email 1 thanks the couple and introduces a 10% vendor discount, Email 2 shares a curated list of preferred vendors with clickable links, and Email 3 reminds them to claim the discount before it expires. Track referral conversions via unique coupon codes; aim for a 5% vendor sign‑up rate from the sequence.

Use Adobe Express to assemble a 10‑page “Ultimate Wedding Planning Checklist.” Import DesignLumo‑created icons and section dividers for visual consistency, then embed each vendor’s logo on relevant pages. Export as a high‑resolution PDF, host on Dropbox, and share the link via Instagram bio and email signature. Promote with a CTA “Download Free Guide.” Track downloads; target 200+ within the first month to grow your email list and strengthen vendor relationships.

Create a Notion board titled “Wedding Campaign Calendar.” Add a table view with columns for Date, Asset Type, Owner, Status, and Attachments. For each asset (e.g., Instagram carousel, vendor spotlight), attach the original DesignLumo file so vendors can edit copy directly. Set automated reminders for owners 48 hours before deadlines. Monitor on‑time delivery; aim for >90% compliance. This central hub eliminates back‑and‑forth email threads and ensures all creative stays on brand.